Publications

2018:

  1. Brækkan, Eivind Hestvik; Thyholdt, Sverre Braathen; Asche, Frank; Myrland, Øystein. The demands they are a-changin'. European Review of Agricultural Economics 2018; Volum 45 (4). ISSN 0165-1587.s 531 - 552.s doi: https://doi.org/10.1093/erae/jby003.
  2. Moksness, Lars; Olsen, Svein Ottar. Trust versus perceived quality in scholarly publishing: A personality-attitude-intention approach. (fulltekst) College & Research Libraries 2018. ISSN 0010-0870.
  3. Pettersen, Ingrid Kristine; Brækkan, Eivind Hestvik; Myrland, Øystein. Are Norwegian fishermen selling in the same market?. Journal of Commodity Markets 2018. ISSN 2405-8513.s doi: 10.1016/j.jcomm.2017.12.008.
  4. Pozolotina, Tatiana; Olsen, Svein Ottar. Individual differences in time perspective, age, and smoking behavior: a test of two present versus future conceptualizations. Journal of Substance Use 2018; Volum 23 (2). ISSN 1465-9891.s 187 - 192.s doi: 10.1080/14659891.2017.1378741.
  5. Wien, Anders Hauge; Tafesse, Wondwesen. Implementing social media marketing strategically: an empirical assessment. Journal of Marketing Management 2018. ISSN 0267-257X.
  6. Wien, Anders Hauge; Tafesse, Wondwesen. Using message strategy to drive consumer behavioral engagement on social media. Journal of Consumer Marketing 2018; Volum 35 (3). ISSN 0736-3761.
  7. Xie, Jinghua; Myrland, Øystein. Extending the Rotterdam Demand Model to Analyze Market Participation. Journal of Agricultural and Applied Economics 2018; Volum 50 (02). ISSN 1074-0708.s 212 - 232.s doi: 10.1017/aae.2017.32.

2017:

  1. Alizadeh, Tannaz; Myrland, Øystein. Determinants of trip duration for international tourists in Norway; a parametric survival analysis. European Journal of Tourism, Hospitality and Recreation 2017; Volum 8 (1). ISSN 2182-4916.s 75 - 86.s doi: 10.1515/ejthr-2017-0008.
  2. Alm, Siril; Olsen, Svein Ottar. Using photo interviews to explore children's food preferences. International Journal of Consumer Studies 2017; Volum 41 (3). ISSN 1470-6423.s 274 - 282.s doi: 10.1111/ijcs.12338.
  3. Heide, Morten; Olsen, Svein Ottar. Influence of packaging attributes on consumer evaluation of fresh cod. Food Quality and Preference 2017; Volum 60. ISSN 0950-3293.s 9 - 18.s doi: 10.1016/j.foodqual.2017.02.015.
  4. Lyons, Sarah Joy; Wien, Anders Hauge. Evoking premiumness: How color-product congruency influences premium evaluations. Food Quality and Preference 2017; Volum 64. ISSN 0950-3293.s 103 - 110.s doi: 10.1016/j.foodqual.2017.10.006.
  5. Moksness, Lars; Olsen, Svein Ottar. Understanding researchers’ intention to publish in open access journals. Journal of Documentation 2017; Volum 73 (6). ISSN 0022-0418.s 1149 - 1166.s doi: 10.1108/JD-02-2017-0019.
  6. Olsen, Svein Ottar; Tuu, Ho Huy. Time perspectives and convenience food consumption among teenagers in Vietnam: The dual role of hedonic and healthy eating values. Food Research International 2017; Volum 99. ISSN 0963-9969.s 98 - 105.s doi: 10.1016/j.foodres.2017.05.008.
  7. Olsen, Svein Ottar; Tuu, Ho Huu; Grunert, Klaus G. Attribute importance segmentation of Norwegian seafood consumers: The inclusion of salient packaging attributes. Appetite 2017; Volum 117. ISSN 0195-6663.s 214 - 223.s doi: 10.1016/j.appet.2017.06.028.
  8. Prebensen, Nina Katrine; Xie, Jinghua. Efficacy of co-creation and mastering on perceived value and satisfaction in tourists' consumption. Tourism Management 2017; Volum 60. ISSN 0261-5177.s 166 - 176.s doi: 10.1016/j.tourman.2016.12.001.
  9. Tafesse, Wondwesen; Wien, Anders Hauge. A framework for categorizing social media posts. Cogent Business & Management 2017; Volum 4: 1284390 (1). ISSN 2331-1975.s 1 - 22.s doi: 10.1080/23311975.2017.1284390.
  10. Tudoran, Ana Alina; Olsen, Svein Ottar. Analyzing the returns of the first transaction satisfaction on intention to purchase and willingness to pay: Evidence for new food products. Journal of Consumer Behaviour 2017; Volum 16 (4). ISSN 1472-0817.s 372 - 386.s doi: 10.1002/cb.1633.
  11. Tuu, Ho Huy; Olsen, Svein Ottar; Cong, Le Chi. Patterns of Vietnamese buying behaviors on luxury branded products. Asia Pacific Journal of Marketing and Logistics 2017; Volum 29 (4). ISSN 1355-5855.s 778 - 795.s doi: 10.1108/APJML-07-2016-0134.
  12. Wien, Anders Hauge; Olsen, Svein Ottar. Producing word of mouth? A matter of self-confidence? Investigating a dual effect of consumer self-confidence on WOM. Australasian Marketing Journal 2017; Volum 25 (1). ISSN 1441-3582.s 38 - 45.s doi: 10.1016/j.ausmj.2017.01.005.
  13. Wien, Anders Hauge; Tafesse, Wondwesen. Merkebygging på Facebook: en analyse av tre strategier. (fulltekst) Magma - Tidsskrift for økonomi og ledelse 2017 (4). ISSN 1500-0788.s 15 - 21.
  14. Xie, Jinghua; Zhang, Dengjun. Shipping the good fish out? An empirical study on the EU Seafood imports under the EU's Generalized System of Preferences. Applied Economics 2017; Volum 49 (27). ISSN 0003-6846.s 2606 - 2617.s doi: 10.1080/00036846.2016.1243216.
  15. Zhang, Dengjun; Xie, Jinghua. Investment and revenue cap under incentive regulation: The case study of the Norwegian electricity distributors. Cogent Economics & Finance 2017; Volum 5:1400900. ISSN 2332-2039.s 1 - 11.s doi: 10.1080/23322039.2017.1400900.
  16. Zhang, Dengjun; Xie, Jinghua; Myrland, Øystein. How exchange rate affects Chinese processing trade? The case of ground fish. International Journal of Agricultural Resources, Governance and Ecology 2017; Volum 13 (3). ISSN 1462-4605.s 256 - 271.s doi: 10.1504/IJARGE.2017.086999.
  17. Zhang, Dengjun; Xie, Jinghua; Affuso, Ermanno. An Efficiency and Productivity Analysis of the Agricultural Sector in Alabama. International Journal of Applied Economics 2017; Volum 14 (2). ISSN 1548-0003.s 19 - 36.

2016

  1. Alm, S. & Olsen, S. O. (2016). Coping with time pressure and stress: consequences for families’ food consumption. Journal of Consumer Policy, 1–19.
  2. Altintzoglou, T., Heide, M., Wien, A. H., & Honkanen, P. (2016). Traditional sushi for modern consumers: a comparison between sushi consumption behavior in Japan and Norway. Journal of Food Products Marketing, 22 (6), 717 - 732.
  3. Bertheussen, B. A. & Myrland, Ø. (2016). Relation between academic performance and students’ engagement in digital learning activities. Journal of Education for Business, 91(3), 125-131.
  4. Olsen, S. O., Tudoran, A. A., Honkanen, P., & Verplanken, B. (2016). Differences and similarities between impulse buying and variety seeking: a personality-based perspective. Psychology & Marketing, 33 (1), 36 - 47.
  5. Tafesse, W. (2016). An experiential model of consumer engagement in social media. Journal of Product & Brand Management, 25 (5), 424 - 434.
  6. Tafesse, W. (2016). Conceptualization of brand experience in an event marketing context. Journal of Promotion Management, 22 (1), 34 - 48.
  7. Tafesse, W., &Philip, K. (2016). IMC - an integrative review. International Journal of Advertising, 35, 1 - 17.
  8. Zhang, D., Myrland, Ø., & Xie, J. (2016). Firm size, commodity price, and interdependence between firm-level stock prices: the case of Norwegian salmon industry. Applied Economics and Finance, 3(4), 179-189.   
  9. Xie, J. & Zhang, D. (2016). Shipping the good fish out? An empirical study on the EU seafood imports under the EU’s Generalized System of Preferences?  Applied Economic, forthcoming.

2015

  1. Alteren, G. & Tudoran, A. A. (2015). Enhancing export performance: Betting on customer orientation, behavioural commitment, and communication, International Business Review, 25 (1), 370-381.
  2. Ahamed, J., Rust, R., & Skallerud, K. (2015). The mediating effect of relationship quality on the transaction cost – export performance link: Bangladeshi exporters' perspectives, Journal of Relationship Marketing, 14(2), 152-169.
  3. Ahamed, J. & Skallerud, K. (2015). The link between export relationship quality, performance and expectation of continuing the relationship: A South Asia exporters’ perspective, International Journal of Emerging Markets, 10(1), 16-31.
  4. Alm, S., Olsen, S. O., & Honkanen, P. (2015). The role of family communication and parents' feeding practices in children's food preferences. Appetite, 89, 112 - 121.
  5. Egeness, F. Myrland, Ø., & Xie, J. (2015). Produksjon av fryste torskefileter. Hvilke nasjoner skal produsere fryste filetprodukter av torsk for et globalt marked i framtiden? Økonomisk fiskeriforskning: Ledelse, marked, økonomi, 25 (1), 7-20.
  6. Mai, H. T. X. & Olsen, S. O. (2015). Consumer participation in virtual communities: The role of personal values and personality. Journal of Marketing Communications, 21 (2), 144 – 164.
  7. Muhammad, Y., Xie, J., & Trondsen, T. (2015). Decision Process for Adoption of Innovative Products in the European Seafood Market: The Importance of Supply and Demand Factors. Journal of International Food & Agribusiness Marketing, 27 (4), 255-272.
  8. Harsem, Ø. B., Heen, K., Rodrigues, JMP, & Vassdal, T. (2015). Oil exploration and sea ice projections in the Arctic. Polar Record, 51(1), 91-106.
  9. Jensen, Ø. & Skallerud, K. (2015). Konklusjoner: overordnede perspektiver. Cappelen Damm Akademisk 2015 ISBN 978-82-02-42894-5.s 399 - 405.
  10. Olsen, S. O., Tuu, H. H., Honkanen, P., & Verplanken, B. (2015). Conscientiousness and (un)healthy eating: The role of impulsive eating and age in the consumption of daily main meals. Scandinavian Journal of Psychology, 56 (4), 397-404.
  11. Skallerud, K. & Bakke, M. (2015). Sosiale medier i markedsføringen av nordnorske vinteraktiviteter. Cappelen Damm Akademisk 2015 ISBN 978-82-02-42894-5.s 253 - 268.
  12. Tafesse, W., & Skallerud, K. (2015). Towards an exchange view of trade fairs. The journal of business & industrial marketing, 30 (7), 795 - 804.
  13. Tafesse, W. (2015). Content strategies and audience response on Facebook brand pages. Marketing Intelligence & Planning, 33 (6), 927 - 943.
  14. Tho, N. D., Trang, N. T. M., & Olsen, S. O. (2015). Brand personality appeal, brand relationship quality and WOM transmission: a study of consumer markets in Vietnam. Asia Pacific Business Review, 22 (2), 307 – 324.
  15. Xie, J. (2015). Market Power of the Icelandic Salted Fish Industry in Spanish Markets. I: Nordic-Iberian Cod Value Chains - Explaining salted fish trade pattens. Springer 2015 ISBN 978-3-319-16404-5. s. 155-166.
  16. Xie, J. (2015). Testing Advertising-Induced Rotation of Demand Curves in the EU Salmon Market. Aquaculture Economics & Management, 19(2), 175-191.
  17. Xie, J., & Myrland, Ø. (2015). Challenges of the Norwegian Salted Fish Industry in the Spanish Market. I: Nordic-Iberian Cod Value Chains - Explaining salted fish trade patterns. Springer 2015 ISBN 978-3-319-16404-5. s. 137-153.

2014

  1. Tafesse, W. (2014). Understanding how resource deployment strategies influence trade show organizers’ performance effectiveness. European Journal of Marketing, 48 (5/6), 1009 - 1025.
  2. Tafesse, W., Narui, J., & Korneliussen, T. (2014).  Branding Goals and Strategies at International Auto Shows. International Journal of Marketing Studies, 6 (4), 23 - 34.
  3. Wien, A. H., Olsen, S, O. (2014). Understanding the relationship between individualism and word of mouth: A self-enhancement explanation. Psychology & Marketing, 31 (6), 416 - 425.
  4. Xie, J., & Zhang, D. (2014). Imperfect Competition and Structural Changes in the US Salmon Import Market. Marine Resource Economics, 29(4), 375-389.

2013

  1. Ahamed, J. & Skallerud, K. (2013). Effect of distance and communication climate on export performance: The mediating role of relationship quality, Journal of Global Marketing, 26(5), 284-300.
  2. Alteren, G. (2013). Exporting food products to India: An exploratory study, Økonomisk fiskeriforskning: Ledelse, marked, økonomi, 23 (1), 45-57.
  3. Alm, S. & Olsen, S. O (2013). Informed consent in child research. Økonomisk fiskeriforskning: Ledelse, marked, økonomi, 23 (1), 1 - 14.
  4. Cong, L. C., Olsen, S. O., & Tuu, H. H. (2013). The roles of ambivalence, preference conflict and family identity: a study of food choice among Vietnamese consumers. Food Quality and Preference, 28 (1), 92 – 100.
  5. Colliander, J. & Wien, A. H. (2013). Trash talk rebuffed: consumers' defense of companies criticized in online communities. European Journal of Marketing, 47 (10), 1733 - 1757.
  6. Olsen, S. O. & Huynh, T. X. M. (2013).  Consumer participation: the case of home meal preparation.  Psychology & Marketing, 30 (1), 1-11.
  7. Olsen, S. O., Tudoran, A. A., Brunsø, K., & Verbeke, W. (2013). Extending the prevalent consumer loyalty modelling: the role of habit strength. European Journal of Marketing, 47 (1-2), 303-323.
  8. Olsen, S. O., & Tudoran, A. (2013). Satisfaction, loyalty and habit: An attitude-behavioural perspective. Pearson Education Academic Publisher, 49 - 79.
  9. Olsen, S. O., Mai, H. T. X. (2013). Consumer participation: the case of home meal preparation. Psychology & Marketing, 30 (1), 1 - 11.
  10. Tuu, H. H. & Olsen, S. O. (2013). Consideration set size, variety seeking and the satisfaction-repurchase loyalty relationship at a product category level. Asia Pacific Journal of Marketing and Logistics, 25 (4), 590 - 613.
  11. Tuu, Ho Huy & Olsen, Svein Ottar (2013). Marketing barriers and export performance: A strategy categorization approach in the Vietnamese seafood industry. Asian Journal of Business Research, 3 (1), 66-81.
  12. Tuu, Ho Huy & Olsen, Svein Ottar (2013). Consideration set size, variety seeking and the satisfaction-repurchase loyalty relationship at a product category level. Asia Pacific Journal of Marketing and Logistics, 25 (4), 590-613.

2012

  1. Skallerud, K., Olsen, S.O., & Myrland, Ø. (2012). Buying Norwegian salmon: A cross-cultural study of store choice behaviour, Journal of Food Products Marketing, 18, 257-267.
  1. Tafesse, W. & Korneliussen, T. (2012). Examining the effect of using multiple media tools on the marketing performance of organizations in a trade campaign environment. Journal of Marketing Communications, 19 (3), 215-227.
  2. Tafesse, W. & Korneliussen, T. (2012) Managing trade show campaigns: why managerial responsibilities matter? Journal of Promotion Management 2012, 18 (2), 236 - 253.
  3. Tafesse, W. & Korneliussen, T. (2012). Identifying factors affecting consumers purchase incidence at retail trade shows. Journal of Retailing and Consumer Services, 19 (4), 438 - 444.
  4. Tuu, Ho Huy & Olsen, Svein Ottar (2012). Certainty, risk and knowledge in the satisfaction-purchase intention relationship in a new product experiment. Asia Pacific Journal of Marketing & Logistic, 24 (1), 78-101.
  5. Thong, N. T. & Olsen, S. O. (2012). Attitude toward and consumption of fish in Vietnam. Journal of Food Product Marketing, 18 (2), 79-95.
  6. Tudoran, A. A. & Olsen, S. O., Dopico, D. C. (2012). Satisfaction strength and intention to purchase a new product. Journal of Consumer Behaviour, 11 (5), 391 - 405.
  7. Tuu, H. H. & Olsen, S. O. (2012). Certainty, risk and knowledge in the satisfaction-purchase intention relationship in a new product experiment. Asia Pacific Journal of Marketing and Logistics 2012, 24 (1), 78 – 101.
  8. Wien, A. H. & Olsen, S, O. (2012). Evaluation context's role in driving positive word-of-mouth intentions. Journal of Consumer Behaviour, 11 (6), 504 – 513.

2011

  1. Alteren, G. (2011). Connecting to the right people; the key to develop business in Northwest Russia, Økonomisk fiskeriforskning: Ledelse, marked, økonom , 21 (1), 18-25.
  2. Berne, C. & Skallerud, K. (2011). Measuring and modelling pre-show, at-show and post-show exhibitors' performance. China-USA Business Review, 10 (6), ISSN 1537-1514.
  3. Guttormsen, A., Myrland, Ø., & Tveterås, R. (2011). Innovations and Structural Change in Seafood Markets and Production. Marine Resource Economics, 26 (4), 247-253.
  4. Heide, M. & Olsen, S. O.  (2011). Co-production and time use. Influence on product evaluation. Appetite 2011, 56 (1), 135-142.
  5. Olsen, S. O. & Skallerud, K. (2011). Retail attributes' differential effects on utilitarian versus hedonic shopping value. Journal of Consumer Marketing, 28 (7), 532 – 539
  6. Skallerud, K. & Olsen, S. O. (2011). Export marketing arrangements in four New Zealand agriculture industries: an institutional perspective. Journal of International Food & Agribusiness Marketing, 23, 310 – 329.
  7. Skallerud, K. (2011). School reputation and its relation to parents' satisfaction and loyalty. International Journal of Educational Management, 25 (7), 671 - 686.
  8. Tafesse, W. & Korneliussen, T. (2011). The dimensionality of trade show performance in an emerging market. International Journal of Emerging Markets, 6 (1), 38 - 49.
  9. Tuu, H. H., Olsen, S. O., & Linh, P. T. T. (2011). The moderator effect of perceived risk, objective knowledge and certainty in the satisfaction-loyalty relationship. Journal of Consumer Marketing, 28 (5), 363-375.
  10. Tuu, H. H., Olsen, S. O., & Linh, P. T. T. (2011). The moderator effect of perceived risk, objective knowledge and certainty in the satisfaction-loyalty relationship. Journal of Consumer Marketing, 28 (5), 363 - 375.
  11. Vassdal, T. & Holst, HMS (2011). Technical progress and regress in Norwegian salmon farming: a Malmquist index approach. Marine Resource Economics, 26(4), 329-341.
  12. Xie, J. & Myrland, Ø. (2011). Consistent aggregation in fish demand: a study of French salmon demand. Marine Resource Economics, 26(4), 267-280.

2010

  1. Heide, M., Olsen, S. O., & Dopico, D. C. (2010). The influence of test situation and satisfaction with preparation on evaluation and intention to consume a new seafood product. British Food Journal, 112 (6-7), 763 – 774.
  2. Olsen, S. O., Grunert, K. G. (2010). The role of satisfaction, norms and conflict in families' eating behaviour. European Journal of Marketing, 44 (7-8), 1165 - 1181.
  3. Prebensen, N. K., Skallerud, K., & Chen, J. S. (2010). Tourist motivation with sun and sand destination: satisfaction and the WOW-effect. Journal of Travel & Tourism Marketing, 27 (8), 858 - 873.
  4. Pieniak, Z., Verbeke, W., Olsen, S. O., Hansen, K. B., & Brunsø, K. (2010). Health-related attitudes as a basis for segmenting European fish consumers. Food Policy, 35 (5), 448 - 455.
  5. Skallerud, K. (2010). Structure, strategy and performance of exhibitors at individual booths versus joint booths. The journal of business & industrial marketing, 25 (4), 259 – 267.
  6. Skallerud, K. (2010). Managing overseas trade commissioners - agent- and TCA-based perspectives. Økonomisk fiskeriforskning: Ledelse, marked, økonomi, 19/20, 36 - 47.
  7. Skallerud, K. & Grønhaug, K. (2010). Chinese food retailers` positiong strategies and the influence on their buying behaviour. Asia Pacific Journal of Marketing and Logistics, 22 (2), 196 - 209.
  8. Tafesse, W., Korneliussen, T., & Skallerud, K. (2010). Importance Performance Analysis as a Trade Show Performance Evaluation and Benchmarking Tool. Journal of Convention & Event Tourism, Volum 11 (4), 314 - 328.
  9. Tuu, H. H. & Olsen, S. O. (2010). Ambivalence and involvement in the satisfaction-repurchase loyalty relationship. Australasian Marketing Journal, 18, 151-158.
  10. Tuu, H. H. & Olsen, S. O. (2010). Nonlinear effects between satisfaction and loyalty: An empirical study of different conceptual relationships.  Journal of Targeting, Measurement and Analysis for Marketing, 18 (3/4), 239-251.
  11. Xie, J. & Myrland, Ø. (2010). Modeling market structure of the Spanish salted fish market. Food Economics-Acta Agriculturae Scandinavica, 7(2), 119-127.