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Giovanna Bertella

Associate Professor
School of Business and Economics in Tromsø

Job description:

Giovanna Bertella is Associate Professor at the School of Business and Economics, UiT The Arctic University of Norway, Tromsø (Norway). She received her PhD from the Department of Sociology, Political Science and Community Planning at UiT. Her PhD dissertation concerns learning and collaborative approaches to tourism development in rural and peripheral areas. She teaches marketing and organizational studies courses at the bachelor and master level. Her works are published in several international journals. She serves in the editorial board of Journal of Gastronomy and Tourism and in the editorial advisory board of Annals of Leisure Research.




Research interests

Theoretical perspectives: Management (knowledge and collaboration), Marketing (experiential marketing, consumer culture theory), Entrepreneurship/Innovation (practice-based and institutional theory).

Fields of study: 1) Tourism and leisure studies 2) Food & beverages studies (food consumption/production from an animal ethics perspective, rural entrepreneurship) 3) Futures studies.

Research methods: qualitative methods, creative writing.

 

Publications in CRIStin


  • Bertella, Giovanna; Tomasi, Sabrina; Donhie Legernes, Michele; Andersen, Marika. Let’s Zing: engaging tourism companies and tourists in ocean plastic clean-up. Journal of Ecotourism 2019. ISSN 1472-4049.

  • Bertella, Giovanna; Fumagalli, Maddalena; Vanessa, Williams-Grey. Wildlife tourism through the co-creation lens. Tourism Recreation Resarch 2019. ISSN 0250-8281.s doi: 10.1080/02508281.2019.1606977.

  • Bertella, Giovanna; Rossi Romanelli, Cecilia. Tourism Initiatives Developed through Collaboration with Foreign Organizations: The Emergence of Responsible Practices in Cuba. Tourism Planning & Development 2018; Volum 15 (3). ISSN 2156-8316.s 260 - 276.s doi: 10.1080/21568316.2017.1349688.

  • Bertella, Giovanna. Sustainability in wildlife tourism: challenging the assumptions and imagining alternatives. Tourism Review 2018. ISSN 1660-5373.s doi: 10.1108/TR-11-2017-0166.

  • Sahebalzamani, Samira; Bertella, Giovanna. Business Models and Sustainability in Nature Tourism: A Systematic Review of the Literature. Sustainability 2018; Volum 10 (9). ISSN 2071-1050.s doi: 10.3390/su10093226.

  • Bertella, Giovanna; Santini, Cristina; Cavicchi, Alessio. Bringing together tourism practices: Experiences from the International Student Competition of Fermo (Italy). Routledge 2018 ISBN 9781138061705.

  • Bertella, Giovanna; Droli, Maurizio. Creative practices of local entrepreneurs reinventing built heritage. (sammendrag) Routledge 2018 ISBN 9781138572713.

  • Bertella, Giovanna. Problematizing the Ethical "Taste" of Authenticity. Journal of Tourism and Gastronomy 2018; Volum 3 (2). ISSN 2169-2971.s 81 - 92.s doi: 10.3727/216929718X15281329212207.

  • Bertella, Giovanna. Participatory action research and collaboration in CSR initiatives by DMOs. Journal of Ecotourism 2018. ISSN 1472-4049.s doi: 10.1080/14724049.2018.1482904.

  • Cavicchi, Alessio; Frontoni, Emanuele; Pierdicca, Roberto; Rinaldi, Chiara; Bertella, Giovanna; Santini, Cristina. Participatory Location-based Learning and ICT as Tools to Increase International Reputation of a Wellbeing Destination in Rural Areas: A Case Study. CABI Publishing 2018 ISBN 9781786391315.s doi: 10.1079/9781786391315.0082.

  • Bertella, Giovanna. Ecofeminism: emerging tourism practices by institutional entrepreneurs. Routledge 2018 ISBN 9781138291706.

  • Bertella, Giovanna. Vegetarian for a day or two. Palgrave Macmillan 2018 ISBN 978-3-319-68206-8.s 33 - 49.

  • Bertella, Giovanna. Animals off the menu: how animals enter the vegan food experience. Routledge 2018 ISBN 9781138291607.s 67 - 81.

  • Bertella, Giovanna; Cavicchi, Alessio; Bentini, Teresa. The reciprocal aspect of the experience value: tourists and residents celebrating weddings in the rural village of Petritoli (Italy). Anatolia : An International Journal of Tourism and Hospitality Research 2018; Volum 29 (1). ISSN 1300-4220.s 52 - 62.s doi: 10.1080/13032917.2017.1381854.

  • Bertella, Giovanna. Dog walking in urban greenspaces. Routledge 2018 ISBN 9781138195349.

  • Bertella, Giovanna. The emergence of Tuscany as a wedding destination: the role of local wedding planners. Tourism Planning & Development 2017; Volum 14 (1). ISSN 2156-8316.s 1 - 14.s doi: 10.1080/21568316.2015.1133446.

  • Bertella, Giovanna; Cavicchi, Alessio. From sharecroppers to “flying farmers”: new forms of tourism entrepreneurship in rural areas. (fulltekst) E-review of Tourism Research 2017; Volum 14 (3/4). ISSN 1941-5842.s 133 - 148.

  • Bertella, Giovanna. An eco-feminist perspective on the co-existence of different views of seals in leisure activities. Annals of Leisure Research 2017; Volum 21 (3). ISSN 1174-5398.s 284 - 301.s doi: 10.1080/11745398.2017.1415152.

  • Bertella, Giovanna; Acquarone, Mario. Reply to ‘Swim encounters with Killer Whales (Orcinus orca) off Northern Norway: interactive behaviours directed towards Human Divers and Snorkellers obtained from opportunistic underwater video recordings'. Journal of Ecotourism 2017. ISSN 1472-4049.s doi: 10.1080/14724049.2017.1368272.

  • Bertella, Giovanna. Wedding Tourism. Sage Publications 2017 ISBN 9781483368948.s 1429 - 1432.

  • Bertella, Giovanna. Well-being in wildlife experiences: feeling good for the animals?. Routledge 2017 (64) ISBN 978-1-138-96173-9. ISSN 2574-9323.

  • Bertella, Giovanna. Factors of peripherality: whale watching in northern Norway.. CABI Publishing 2017 ISBN 9781780648620.s 130 - 139.s doi: 10.1079/9781780648620.0130.

  • Bertella, Giovanna. Experiencing nature in animal-based tourism. Journal of Outdoor Recreation and Tourism 2016; Volum 14. ISSN 2213-0780.s 22 - 26.s doi: 10.1016/j.jort.2016.04.007.

  • Bertella, Giovanna. Celebrating the family abroad: the wedding tourism experience. (data) Routledge 2016 ISBN 1138643858.

  • Bertella, Giovanna. Celebrating the family abroad: the wedding tourism experience. Annals of Leisure Research 2015; Volum 18 (3). ISSN 1174-5398.s 397 - 413.s doi: 10.1080/11745398.2015.1064774.

  • Bertella, Giovanna; Vester, Heike Iris. Whale Watching in Norway Caught Between More Traditional Hunting Canons and the Lucrative Promise of Seismic Airguns. Tourism in Marine Environments 2015; Volum 11 (1). ISSN 1544-273X.s 73 - 77.s doi: 10.3727/154427315X14398263718510.

  • Bertella, Giovanna. Running, walking, wining and dining in the Chianti countryside: the development of an active eno-gastronomic event and the changing role of the stakeholders. Routledge 2014 ISBN 978-0-415-82781-2.s 100 - 109.

  • Bertella, Giovanna. The ethical and local dimensions of sustainable development in relation to small and medium-sized firms participating in tourism-relevant projects. (fulltekst) European Journal of Tourism, Hospitality and Recreation 2014; Volum 5. ISSN 2182-4916.s 35 - 54.

  • Bertella, Giovanna. The co-creation of animal-based tourism experiences. Tourism Recreation Resarch 2014; Volum 39 (1). ISSN 0250-8281.s 115 - 126.

  • Bertella, Giovanna. Designing small-scale sport events in the countryside. International Journal of Event and Festival Management 2014; Volum 5 (2). ISSN 1785-2954.s 132 - 145.s doi: 10.1108/IJEFM-05-2013-0008.

  • Bertella, Giovanna. Northern Lights Chase Tours. Experiences from Northern Norway. Journal of Northern Studies 2013; Volum 7 (2). ISSN 1654-5915.s 95 - 116.

  • Bertella, Giovanna. Sport events and destination image: running under the midnight sun in northern Norway. (fulltekst) 2013 ISBN 978-989-97395-1-2.

  • Bertella, Giovanna. Photography and Northern Lights Tourism in Tromsø, Norway. (fulltekst) Northern Review 2013 (37). ISSN 0835-3433.

  • Bertella, Giovanna. Ethical content of pictures of animals in tourism promotion. Tourism Recreation Resarch 2013; Volum 38 (3). ISSN 0250-8281.s 281 - 294.

  • Bertella, Giovanna. Embodied tourism experiences and rural events: the case of Ecomaratona del Chianti. (fulltekst) 2013 ISBN 978-1-907240-35-5.

  • Bertella, Giovanna. Extraordinary and memorable experiences in the Arctic: photographic portraits under the Northern Light. Edicoes pedago 2012 ISBN 978-989-8449-98-6.s 586 - 587.

  • Bertella, Giovanna. A knowledge-based model for the development of food tourism. Edizioni ETS 2012 ISBN 978-884673529-4.s 135 - 146.

  • Bertella, Giovanna. Networks of small tourism actors going online: the case of the “Innovative Experiences” network. 2011 ISBN 978-0-615-56225-4.s 8 - 9.

  • Bertella, Giovanna. Communities of Practice in Tourism: Working and Learning Together. An Illustrative Case Study from Northern Norway. Tourism and Hospitality Planning & Development 2011; Volum 8 (4). ISSN 1479-053X.s 381 - 397.s doi: 10.1080/21568316.2011.598179.

  • Bertella, Giovanna. Knowledge in food tourism: the case of Lofoten and Maremma Toscana. Current Issues in Tourism 2011; Volum 14 (4). ISSN 1368-3500.s 355 - 371.s doi: 10.1080/13683500.2010.489638.

  • Bertella, Giovanna. Wildlife tourism and natural sciences knowledge : challenges and critical factors. Scandinavian Journal of Hospitality and Tourism 2011; Volum 11 (1). ISSN 1502-2250.s 97 - 114.s doi: 10.1080/15022250.2011.540794.

  • Bertella, Giovanna. A knowledge-based model for the development of food tourism. (Abstract). Edizioni ETS 2011 ISBN 978-884672967-5.s 13 - 16.

  • Bertella, Giovanna. Knowledge in food tourism: the case of Lofoten and Maremma Toscana. Current Issues in Tourism 2010. ISSN 1368-3500.s 1 - 17.s doi: 10.1080/13683500.2010.489638.

  • Bertella, Giovanna. Report about whale watching situation in Northern Norway. Ocean Sounds Newsletter 2019.

  • Bertella, Giovanna; Rossi Romanelli, Cecilia. Tourism Initiatives Developed through Collaboration with Foreign Organizations: The Emergence of Responsible Practices in Cuba. Routledge 2018 ISBN 9780367141004.

  • Bertella, Giovanna; Acquarone, Mario. Reply to `Swim encounters with Killer Whales (Orcinus orca) off Northern Norway: interactive behaviours directed towards Human Divers and Snorkellers obtained from opportunistic underwater video recordings?. Journal of Ecotourism 2018; Volum 17 (2). ISSN 1472-4049.s 184 - 191.s doi: 10.1080/14724049.2017.1368272.

  • Sahebalzamani, Samira; Bertella, Giovanna. Emerging Business Models and Sustainability in Whale-Watching:The case of Northern Norway. AIRTH 2017 Conference 2017-03-23 - 2017-03-25 2017.

  • Sabrina, Tomasi; Bertella, Giovanna; Santini, Cristina; Cavicchi, Alessio. The role of higher education learning communities in enhancing the attractiviness of rural areas. Culinary and Winve Tourism Conference 2017-10-18 - 2017-10-21 2017.

  • Sahebalzamani, Samira; Bertella, Giovanna. Emerging Business Models and Sustainability in Whale-Watching:The case of Northern Norway. Encuentros/AIRTH 2017 Conference 2017-03-23 - 2017-03-25 2017.

  • Bertella, Giovanna. Innovating under the Tuscan sun: the emergence of a tour operator network re-inventing the tourism experience. ECONA bedriftsøkonomisk forening 2016-11-02 - 2016-11-02 2016.

  • Bertella, Giovanna. Lista aggiornata dei contributi scientifici sull’albergo diffuso. Compilata per la S.I.S.A.D. scuola internazionale di specializzazione in Albergo Diffuso. 2016.

  • Bertella, Giovanna. Value creation in whale watching tourism. Whale watching as an entertaining and meaningful experience. Whale Watching Course 2016-10-13 - 2016-10-13 2016.

  • Bertella, Giovanna; Cavicchi, Alessio; Santini, Crisitna; Rinaldi, Chiara; Frontoni, Emanuele; Roberto, Pierdicca. Experiences from the first international student competition in Fermo (Italy) on “Place branding and Mediterranean Diet”. Enhancing Sustainable Tourism in Adriatic-Ionian Region through co-creation: the role of Universities and Public-Private Partnerships 2016-09-15 - 2016-09-16 2016.

  • Bertella, Giovanna. Living the outdoors: does the presence of animals influence our experience?. (fulltekst) 2016.

  • Bertella, Giovanna; Droli, Maurizio; Panizza, Marco. Business model for the self-financing of erratic territorial development processes. A case study. The XX International Interdisciplinary Conference: The Erratic Behavior of the Landscape-cultural Mosaic: Emotion, Energy, Experience 2016-07-07 - 2016-07-08 2016.

  • Bertella, Giovanna. The student competition as a temporary collective learning environment to foster communities of practice. International Student Competition of Fermo 2016-05-03 - 2016-05-08 2016.

  • Bertella, Giovanna; Acquarone, Mario; Baker, Russell. Guidelines for whale watching activities. 2016.

  • Bertella, Giovanna; Maurizio, Droli. The Albergo Diffuso business model and the creation of community wellbeing. 6th Advances in Tourism Marketing Conference 2015-09-08 - 2015-09-10 2015.

  • Bertella, Giovanna. Wellbeing in wildlife experiences: feeling good for the animals?. 6th Advances in Tourism Marketing Conference 2015-09-08 - 2015-09-10 2015.

  • Bertella, Giovanna. Value creation in whale watching: possibilities for a high quality responsible practice. Whale course 2015-11-12 - 2015-11-12 2015.

  • Bertella, Giovanna. Value creation in whale watching: the challenges of a growing sector. Whale watching course 2015-01-06 - 2015-01-06 2015.

  • Bertella, Giovanna; Cavicchi, Alessio. Marchigiane families open their homes to tourists: sharing food and stories at the dinner table. (fulltekst) Journal of Tourism and Gastronomy 2015; Volum 1 (1). ISSN 2169-2971.s 69 - 70.s doi: http://dx.doi.org/10.3727/216929715X14320509934636.

  • Bertella, Giovanna; Cavicchi, Alessio. From sharecroppers to "fying farmers" in Marche region: a multiple case study on new forms of tourism entrepreneurship in rural areas. Consumer behavior in Tourism Synposium 2014-12-03 - 2014-12-06 2014.

  • Bertella, Giovanna. Animals and Adventure Tourism Activities in Northern Norway. 2014 International Adventure Tourism Conference 2014-11-24 - 2014-11-26 2014.

  • Bertella, Giovanna. SMEs and the ethical and local dimensions of sustainable development. II International Conference of Tourism, Hospitality and Recreation 2014-05-19 - 2014-05-21 2014.

  • Bertella, Giovanna. Embodied tourism experiences and rural events: the case of Ecomaratona del Chianti. Active Countryside Tourism Conference 2013-01-23 - 2013-01-25 2013.

  • Bertella, Giovanna. Sport events and destination image: running under the midnight sun in nothern Norway. International Tourims Congress_ Destination image and sustainability 2013-11-27 - 2013-11-29 2013.

  • Bertella, Giovanna. Extraordinary and memorable experiences in the Arctic: photographic portraits under the northern light. Tourism, Training and Innovation: Research and Experiences 2012-11-06 - 2012-11-07 2012.

  • Bertella, Giovanna. A study about knowledge and learning in small-scale tourism in rural and peripheral areas. 2012.

  • Bertella, Giovanna. A knowledge-based model for the development of food tourism (Presentation, parallel section II). Wine and Food Tourism First European Conference 2011-04-13 - 2011-04-15 2011.

  • Bertella, Giovanna. Networks of small tourism actors going online: the case of the «Innovative Experiences» network. Conference on Social Media in Hospitality and Tourism 2011-10-20 - 2011-10-22 2011.

  • Bertella, Giovanna. Kunnskap og matturisme med utgangspunkt i Toscana og Lofoten. Lofoten Iternasjonale Matfest 2010-08-20 - 2010-08-20 2010.

  • Bertella, Giovanna. Management of knowledge in small family businesses in farm-tourism. 2007.

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